Why Content Is Still King On the World Wide WebThe term "content is king" is meant that the content is one of the most important elements of your website. Still, I prefer to call differently.You need content on your website as the blood that flows through your veins, no blood, no life and no healthy body without healthy blood (mmm, is starting to sound very philosophical, but think it's a good comparison) | | |
You hear it often on the Internet and all seo gurus will agree, content is king (or content is king). But what they mean exactly? Because not all content is king!
The term "content is king" is meant that the content is one of the most important elements of your website. Still, I prefer to call differently.You need content on your website as the blood that flows through your veins, no blood, no life and no healthy body without healthy blood (mmm, is starting to sound very philosophical, but think it's a good comparison).
So now we know how important health content for your website. It is also important that regular "fresh blood" will be added to your Web site, fresh content is ...
In blood are some key ingredients necessary for "healthy blood". So it is with the content on your website.
Relevance of content
Obviously, your content relevant. It must be related to the subject you write about the product or what you sell. Makes sense. Yet there is however a catch. As relevant to visitors does not necessarily mean that it is relevant to the search engines (and vice versa).
It is therefore important to find the right combination between visitors and search engine relevance relevance. Some things they have in common. The text must be readable to your visitors. Ie a clear format and correct sentences. For search engines, the text is also readable. Not hidden in tables or frames and easily accessible to search engines. Text in flash presentations example, can not be read by search engines.
Of course, you well be found in the search engines. Therefore it is important that the keywords that you would want to be found is also reflected in the content.
As I already wrote above, it is also important that regular new content is added to your website so that search engines regularly come to your site re-indexing (so that Blogs rank well within the search engines). Another advantage of fresh content that your website continues to grow and search engines that can also really appreciate!
More and more can still achieve top rankings sites where the keyword you have searched to disagree (or very little) occurs in the body so I'm not sure that is very important for search engines.
The same goes for tables and frames, Nathan Anderson is already doing some time trial and all the figures he collected showed that both had no negative effect on rankings. A very interesting man who also have (still) more interesting figures available.
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