Why would the rankings of website go down despite good SEO?You have done extensive SEO of your website within a short period of time. For once, your website will show up quite good at the ranking and after a few days, it goes down the ditches. | | |
You have done extensive SEO of your website within a short period of time. For once, your website will show up quite good at the ranking and after a few days, it goes down the ditches. Why? You are definitely not rejoiced at seeing your website go down in ranks which means that it will now have lesser business due to reduced traffic. This is an alarming development which has the potential to derail your business plans. You need to find an answer for this and take the corrective action quickly.
Here are some of the pointers which could have resulted in this:
1. Competition:
In SEO, the word ‘sufficient’ is best kept out of the door. The moment you think you have done sufficient SEO, you are paving the way for your competitors to take over. So, if the competitors have done more efforts, they are more likely to move ahead.
2. Are you doing quality work? :
You can easily find companies doing submissions on thousands of directories. What they do not realize is that quantity is required but not at the cost of quality of work. Making the Google crawlers index your site every time is a work of intelligence and quality is a very important factor. Another important aspect of quality is the correctness of the work being done.
3. Have you forgotten something? :
The providers of SEO services need to be meticulously organized and professional in their work. They must know the right time to do the right things. If your website has nosedived in ranks, you need to check for the appropriateness and sufficiency of the efforts. Meta tags, Alt tags, descriptions and all other efforts need to be checked.
4. Are you expecting windfalls? :
It has to be remembered that SEO is one of the tools of web marketing and it takes time for the Google crawlers to index your site. This could be a couple of months. Initially, a preliminary site visit by the Google robots can index your site but it takes time for the Google crawlers to make a deep study of your site and index the same. So, check for how long you have been doing the SEO for your site.
5. Are you fiddling too much with your site? :
If you have begun to work on your site without full planning, you will need to update or change the contents very often. The more you keep changing the contents and disturbing the site, the more time it will take to be stable and the more will be the time taken by search engines to index the same.
If everything is Okay, do not worry and keep working. If the site rank has gone down once or twice, it does not mean you go mad on your staff or people giving you SEO services. Everyone is vying to get into the crazy rush of top 10-20. Take it as one of the fruitful marketing options, not the sole one to depend on.
This article is written by Seo Company Sydney, a marketing wizard who can market your website to the potential customers worldwide? We can provide you SEO Services with your requirements.
For more information, please visit us at: SEO Sydney, an avid group of SEO experts from Sydney.
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